February 2012
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January 2012
2 posts
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New Year and New Job Opportunities!
Knoodle is looking for a Business Developer:
Alright all you Don Draper wanna be’s: knoodle is seeking a business development manager to lead our efforts in securing meetings for the agency. If you understand marketing and advertising, know how to leverage a meeting, and can listen for opportunity (or know of someone who is) e-mail joen@useyourknoodle.com
December 2011
2 posts
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A quick update from our very own creative...
Everyone here at the creative department at knoodle wanted to give you an update about what we’ve been busy with in the last few week and what we’re gearing up for! First on the top of our list: we are getting ready to shoot another TV spot for Fulton Homes. Last week was spent searching for that stellar tallent and auditioning. There are some great characters that will really...
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Our PR secret weapon: Tweet Pitching
With the media changing, and journalists gathering information in new ways, PR pros have to change their thinking to avoid getting lost in the digital shuffle. Pitching the old fashioned way i.e. a traditional press release, cannot be the only way.
At knoodle we have added a new tool to our bag-of-tricks – tweet pitching.
Many reporters are avid users of twitter. They use it to get content and...
November 2011
2 posts
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Take a Breath and Spend
The last few years at ad agencies and media outlets have been very exciting and extremely challenging at the same time. The recession has dragged on for a longer period than any economist or politician could have expected. Heck, even knoodle had a “The Recession Is Over” party 18 months ago. Now, we just hope it is over soon and curse the words “Double Dip” unless we are at Dairy Queen. The...
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What's the big idea?
With the onset of social media, marketing is changing at the speed of broadband, creating new marketing opportunities on a daily basis. But as the tornado forges ahead, one thing remains constant that must not be overlooked: idea is king. It always has been and always will be. Ideas are what make the marketing world go round. New media outlets are popping up all the time but each of them are...
October 2011
4 posts
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Frustration and procrastination! How do you deal...
We all have copious amounts of stress, crazy workloads and plenty of time consuming procrastination outlets (ie. Facebook, Pinterest, Tumblr) So how do you center yourself to get back on track? There has to be a way for you as an employee or maybe a student to remember to focus on the task at hand. Is it lists or reminders? Tell us, we want to know!
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September 2011
14 posts
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Knoodle Advice: Boast your authenticity
In a society that says, “Originality is dead” some may find it difficult to stand out from the crowd and boast their authenticity. It’s not about making the most insane idea or going overboard. We like to think that originality is all about how you market it. There are great ideas all over the place, but it’s all in the way you show and prove yourself to the growing market that makes the...
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Mad Men and a mad legacy
Knoodle Knooz obsession: Mad Men.
It isn’t just the show, the fashions and the image AMC projects about the advertising center of the world in the 50’s and 60’s that has us going. No, on top of all those factors it’s our history that is being relived through the screens of millions of televisions. The history of advertising and the workings of this complicated but...
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Starbucks isn't just a company, it's a life style.
We can give you every excuse in the book of why we are continuously running to our cars, zipping through Starbucks drive thru’s and handing over credit cards/loyalty cards to be able to suck down those few ounces of delish coffee. No we aren’t Starbucks snobs…okay maybe a tad bit, but there is so much more to that wavy green mermaid and her products than most people can...
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August 2011
7 posts
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